Brilliant Influence Interview

Rob BrownI was recently interviewed by Rob Brown, for his terrific website Business Building for Bankers.  This website is designed to help banking professionals increase their influence and win more business.  Rob already has an archive of interviews with great professionals and I was pleased to spend half an hour with him discussing the principles of influence.


The interview was slanted towards the banking sector, but all of the ideas are applicable in all business and workplace contexts – and in life generally.  Rob has edited the interview into 25 minutes, in which we pack a great deal.

  • The three critical areas where you need influence as a banking professional.
  • How influence will help you if you want to be seen as a serious prospect for career advancement.
  • Exactly what influence is and what it isn’t, and how influence can change the odds in your favour.
  • Why everyone in leadership and management needs influencing skills to convince people.
  • Why influence is poorly understood and how few people learn influencing skillsafter childhood.
  • The power of how you look and what you say to influence others.
  • Why everyone is born a great influencer.
  • That influence is coachable and available to those willing to learn a few simple principles.
  • Why excuses simply don’t work in taking responsibility for our influence and our communication.
  • Why people are too content or too lazy to become the influential powerhousethey could be.
  • The two critical ways influence has changed over the years.
  • What the great influencers know and do that lesser people don’t.
  • Why influence is legitimate control over people, situations and outcomes.
  • That bankers who can influence simply stack the odds and give themselves an edge.
  • Why ‘context‘ is key in influencing others.
  • The easiest way ever of influencing someone.
  • Why influencers are great at ‘reading people’.
  • Great ways to build credibility with those you want to influence.
  • The ‘your Doctor would tell you’ principle of expert status to make people act the way you want them to.
  • Why you must ‘look the part’ for more influence.
  • The power of obligation and giving gifts to induce the actions you desire.
  • The power of your spoken and written communications to win trust and gain influence.

Listen to our interview here.

If you can’t see or use the sound cloud player, then just click here.


About Mike Clayton

Mike is an author and speaker, specialising in personal effectiveness, project management and the management of change. When we try to make change work for us, things don't always go as planned: Shift happens! Over the years, Mike has developed personal and professional strategies to anticipate and deal with shift. You can contact Mike at
This entry was posted in Techniques and tagged , , , , , . Bookmark the permalink.

One Response to Brilliant Influence Interview

  1. Pingback: Gaining Influence as a Leader « Linked 2 Leadership

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s